Impire Mortgage Services

About Us

The real estate company you can trust to keep it real.

In 1979, Franklin C. Lanier embarked on a mission to create a real estate company with a family / team environment of his choice for agents and their customers. Forty years later, our commitment to your success has made us one of the most innovative and unpretentious real estate companies in the world. 
It behooves us to make our renter  buyer and buys invest  themselves  to build their Impire.  With a brutally honest approach to the real estate market that benefits our clients to have a clear and concessive few of financial stability.  

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Frank

#00608441

A Real Estate Broker and New Home Sales Consultant for more than 30 years, Frank has sold more than 1000 Commercial Buildings, single-family homes, and condominiums in West Los Angeles, Santa Monica, Brentwood, Marina del Rey, Culver City, Playa Vista, Playa del Rey, Westchester, Mar Vista and Palms areas.

The success of any real estate transaction relies on a balance of calculated planning, research and strong relationships. Frank provides perceptive analysis, discipline, and wide-ranging experience in real estate to help his clients buy and sell property. His services include considering his client’s goals and ambitions, conducting comprehensive market research and analysis to determine the appropriate price for buyers, sellers and investors, recommending staging and pre-sales improvements, utilizing effective online and traditional advertising, scheduling flexible open houses and by-appointment showings, advocating fairly in the negotiation process, and attending to every detail through the end of the transaction.

Frank has earned a reputation for exercising the highest standards of honesty and excellence. Whether you are buying or selling your dream home or investing for greater financial security, he has the experience and expertise to help you successfully achieve your real estate goals.

IMS Impire Mortgage Services provides professional  real estate service with the highest level of competence, respect and discretion. Our expertise is paired with leading technology, tasteful marketing and sound negotiating. We tailor our approach to each client’s goals and needs, providing a personalized plan and support every step of the way.

I have built a successful Real Estate business with a combination of integrity, enthusiasm, professionalism and service beyond expectation. I am diligent with tasks and knowledgeable about the market and trends. I serve you and your clients strategically as well as with warmth and a personable nature. I consider your referrals an honor and treat them to the kind of service you would be proud to put your name to. My goal is to be the kind of Broker people want to brag about. My motto is:
Real Estate…It’s not just about property…it’s about people.

BELIEFS AND VALUES:

  • Find the win-win in each situation.
  • Integrity – Do the right thing.
  • Customers always come first. It’s about them.
  • Commitment in all things. Passionately pursue excellence.
  • Communication – seek first to understand. Listen well.
  • Creativity– ideas before results. There are solutions.
  • Teamwork – together we achieve more.
  • Trust begins with honesty.
  • Success comes through sharing and cooperative efforts. Networking is key.

Specialties: I sell all residential Real Estate, including Luxury, Historical and Architecturally significant homes, Short sale, Trust, Probate, Residential and Commercial. I love contract law, staging and marketing listings, helping business owners with their commercial needs, and assisting families with trust, probates, distressed properties and more.

Richard

#01722637

A Real Estate Agent, and New Home Sales Consultant for more than 21 years, Richard has sold Commercial Buildings, single-family homes, and condominiums in West Los Angeles,Inglewood, Carson, Norwalk, Long Beach, Santa Monica, Brentwood, Marina del Rey, Culver City, Playa Vista, Playa del Rey, Westchester, Mar Vista and Palms.

The success of any real estate transaction relies on a balance of calculated planning, research and strong relationships. Richard provides perceptive analysis, discipline, and wide-ranging experience in real estate to help his clients buy and sell property. His services include considering his client’s goals and ambitions, conducting comprehensive market research and analysis to determine the appropriate price for buyers, sellers and investors, recommending staging and pre-sales improvements, utilizing effective online and traditional advertising, scheduling flexible open houses and by-appointment showings, advocating fairly in the negotiation process, and attending to every detail through the end of the transaction.

Richard has earned a reputation for exercising the highest standards of honesty and excellence. Whether you are buying or selling your dream home or investing for greater financial security, he has the experience and expertise to help you successfully achieve your real estate goals.

IRES Impire Real Estate Services provides professional  real estate service with the highest level of competence, respect and discretion. Our expertise is paired with leading technology, tasteful marketing and sound negotiating. We tailor our approach to each client’s goals and needs, providing a personalized plan and support every step of the way.

I have built a successful Real Estate business with a combination of integrity, enthusiasm, professionalism and service beyond expectation. I am diligent with tasks and knowledgeable about the market and trends. I serve you and your clients strategically as well as with warmth and a personable nature. I consider your referrals an honor and treat them to the kind of service you would be proud to put your name to. My goal is to be the kind of Realtor people want to brag about. My motto is:
Real Estate…It’s not just about property…it’s about people.

BELIEFS AND VALUES:

  • Find the win-win in each situation.
  • Integrity – Do the right thing.
  • Customers always come first. It’s about them.
  • Commitment in all things. Passionately pursue excellence.
  • Communication – seek first to understand. Listen well.
  • Creativity– ideas before results. There are solutions.
  • Teamwork – together we achieve more.
  • Trust begins with honesty.
  • Success comes through sharing and cooperative efforts. Networking is key.

 

Specialties: I sell all residential Real Estate, including Luxury, Historical and Architecturally significant homes, Short sale, Trust, Probate, Residential and Commercial. I love contract law, staging and marketing listings, helping business owners with their commercial needs, and assisting families with trust, probates, distressed properties and more.

Larry

#00896922

A Real Estate Sales Professional with over 20 years of Real Estate Sales and Investment (residential and income properties), to include Real Estate Wholesaling (contract sales), and property management.

Law School after 4 years as Sales Professional (sales, and negotiations, and settlements Mediations/Arbitration Ombudsperson).

Defense Contracting Iraq and Afghanistan (Site Management Biometrics Security).

Larry recently, renewed and resumed his Real Estate License 4/2024, and currently networking working with other Real Estate Professionals with a focus on listings, and sales of residential properties, to include greater educational knowledge regarding current laws and regulations relating to Real Estate Wholesaling, and Investments.

Primary demographic focus Inglewood, Leimert Park, Baldwin Hills, Winsor Hills, View Park, and Compton, CA, and retirees interested in relocating, and or real estate investments to generate Generational Wealth (children, grandchildren, great grandchildren, etc.).

 

As such, all real Estate transactions depend on the knowledge and understanding of each client’s potential and investment risk through honest discussions, about the risk and rewards related in their potential Real Estate transaction.

More importantly, if Larry is lacking the experience or understanding of any client’s concerns, Larry is mentored by a network of other professionals (brokers, agents, mortgage organizations, banks, contractors, attorneys, CPAs, etc.) to assist him and his clients.

The success of any real estate transaction relies on a balance of researching, planning, and understanding each client’s goal, and expectation for potentially the largest investment of their life, and family.

Larry is well known for his compassion, honesty, and building fair and friendly relationships with others.

LICENSES/CREDENTIALS

  • Alternative Dispute Resolution Certificate
  • Effective Settlement Negotiations Certification
  • Management and Supervisor Leadership Certification
  • Management and Supervisor Leadership Certification

EDUCATION

Peoples College, of Law, Jurist Doctorate, pending completion.

California Southern University, Master of Science in Law

University of West Los Angeles, School of Paralegal Studies; Litigation and Corporations- Certifications

California State University, at Long Beach: Bachelor of Arts-Psychology